Vodafone join ramadan race and keep their brand message
After launching Etisalat Egypt their campaign their campaign yesterday,
Vodafone launch today their campaign and join ramadan campaigns race.
Focus points from Vodafone:
- They keep focus on their message in Ramadan “power of family and connecting people”
- Using popular actors in their campaigns.
- Show Ramadan atmosphere like “Sohor & Iftar gathering – Child’s play etc)
- keep it simple
Voice of audience:
Engagement Results in the first hour:
1: 100 K views on facebook.
2:
3:8,722 shares.
4:871 comments.
5: 880 views on youtube.