Digital marketing is an umbrella term for the targeted, measurable, and interactive marketing of products or services using digital technologies to reach and convert leads into customers and retain them.
The key objective is to promote brands, build preference, engage with customers and increase your ROI.
Here are top 20 Marketing Blogs to follow in 2016 to accelerate your knowledge and keep updated:
1) Content Marketing Institute
3) Hub Spot
5) Integrated Marketing Foundation – imfnd
6) Social Fresh
7) Social Media Examiner
8) Social Media Today
9) Media Post
11) Marketing Land
14) Digital Buzz Blog
16) We are Social Media
17) Search Engine Journal
19) Convince and convert
20) Smart Insights
Each platform have a different topics and direction for cover marketing industry pillars , Some focus on marketing education , others focus on marketing news covering , and others focus in case studies and the latest trends,
So follow the blog which match to your marketing objective and share your experience to your colleagues to add value to them .
Best of luck Guys and enjoy your marketing journey and keep yourself in the game!