Facebook Guide During Ramadan

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Facebook & Instagram is where millions of people come to share their Ramadan experiences and find inspiration.

Both platforms offer an opportunity for brands to engage a large audience, drive action and become part of the Ramadan conversation in the place it’s actually happening.

Facebook put together this guide based on unique insights and data from both platforms.

By acting on these insights, brands can reach the right people at the right time with the right message. And in doing so, they can help to bring Ramadan to life for their customers – wherever they are.

Facebook has a large daily audience on mobile year-round in the Middle East and Africa:

People in MENA region spend more time on Facebook:


The conversions on Facebook mobile app increased:

Instagram is relatively more likely to be following compared to Facebook:

There are some industries come to life during Ramadan:

Food Industry

Travel Industry:

Fashion Industry

Finally, Facebook revealed 7 tips for marketers:

As a marketer, you need to make a special marketing plan for this month.









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