Facebook Announces New Ad Transparency Options Amidst Ongoing Investigation

View ads is A new step from Facebook who looking to provide a new way for users to see all ads any business is running on the platform.

Starting next month, people will be able to click (view ads) and view ads a page is running on Facebook, Instagram, and messenger.

In Canada, Facebook will start this test, before being rolled out to the US by this summer.

For political ads, Facebook will also provide an archive of ads run.

And they are building machine learning tools which will help single out political ads to ensure full disclosure.