Champions League Final is the talk of every football fanatic and Mo Salah lover everywhere in the world! We re-watched it with a marketing eye and we’re bringing to you invaluable lessons for every…
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It’s important to know what other organisations in your market are doing on social media, to give you context for the current role social plays in customer communication. The aim of competitor…
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Whether you're a complete beginner, business owner or marketing professional looking to upskill, this professional digital marketing program will be perfect for you and here are the reasons: …
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Are you any kind of marketer, website owner, or content creator? If you haven’t heard of BuzzSumo yet, then it’s time you did. Content is one of those things that a site always needs and needs it…
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  What is a Facebook pixel?         A Facebook pixel is code that you place on your website. It helps you track conversions from Facebook ads, optimize ads based on collected data,  build targeted…
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Whether it's World password day, Pizza Day, Easter, mother's day,  it seems like almost every day, the internet is celebrating a holiday. Brands rely on hashtag holidays to get people…
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  Social Media is an art, and you are an artist.    Moderation is generally defined as staying within reasonable limits that aren't  excessive or extreme and avoiding. In the context of community…
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Search engines are unique in that they provide targeted traffic—people looking for what you offer.  Search engines are the roadways that make this happen. If search engines cannot find your site or…
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Why choose video to promote your business? Video content generates the most shares on Facebook.  Tweets with video see 9x the engagement of basic text tweets.  LinkedIn's recently…
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Long form content is directly related to higher ranking in search result Check out 6 steps to creating it:  1- Outline your goals:  you need to clearly identify  2- Decide on Gated…
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